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Open up the safe tik tok song3/24/2024 ![]() ![]() Titled 'Heart On My Sleeve' and credited to TikTok user Ghostwriter977, the sound-alike track made its way to streaming services, racking up more than 600,000 spins on Spotify alone before Universal had it pulled, issuing a statement condemning "infringing content created with generative AI". Regarding AI, UMG said: "TikTok is allowing the platform to be flooded with AI-generated recordings - as well as developing tools to enable, promote and encourage AI music creation on the platform itself – and then demanding a contractual right which would allow this content to massively dilute the royalty pool for human artists, in a move that is nothing short of sponsoring artist replacement by AI".įor example? In April 2023, a song featuring AI-generated vocals of UMG artists Drake and The Weeknd went viral on TikTok. The others involve "protecting human artists from the harmful effects of AI, and online safety for TikTok's users". UMG says "appropriate compensation for our artists and songwriters" forms one of three "critical issues" the label has been "pressing" TikTok on during contract renewal discussions. ![]() Especially TikTok which, like competitors Spotify, Apple and Meta, renegotiates contracts with big music companies every few years as it's become an increasingly essential part of the music eco-system. ![]() It's an unprecedented move for Universal to remove their presence from a modern digital platform. TikTok has also helped launch the careers of local artists and given huge signal boosts to international songs and artists. ![]()
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